Product reviews are undoubtedly the most effective technique to alleviate buyers' fears about a product. Product reviews affect the majority of people's purchasing decisions.

Product reviews, regardless of whether you're a well-known brand or a newcomer, play an important part in the legitimacy of your eCommerce business. Reliability, trust and credibility is one of the most important factors determining your brand's long-term success.

Product reviews are frequently overlooked by merchants. The primary focus remains on developing the app’s appearance including optimizing the checkout page, but nothing counts if your items are not receiving positive feedback. The realization that 90% of clients read reviews before making a buy & 88% of consumers are compelled to take action after carefully reading favorable reviews demonstrates the importance of brand reviews.

What exactly is a product review?

Product reviews are customer viewpoints or input on a specific product. Many e-commerce retailers have a review feature on their app where consumers may rate & discuss about the goods they purchased.

A product review assists other users in forming an opinion about a product prior to buying it. They may read the reviews to clear their minds & determine whether or not the product is worthwhile purchasing.

If you haven't included a product review area on your ecommerce app because you're afraid of bad feedback, you're missing out on a large number of prospective consumers.

Well, reviews are not that easy to acquire. So, to make things easy for you we have compared the best review apps in the industry to ensure that you choose the most suitable review integration for your app store.

So, let's get started..!

Okendo Product Reviews and UGC

Okendo is an effective marketing platform that helps organizations to expand more quickly and efficiently by strengthening customer connections. Brands may use Okendo to acquire insights about consumer behavior and preferences, increase customer engagement, and provide more tailored customer experiences.

Standard features of Okendo Product Reviews and UGC includes:

  • A diverse set of attractive, in a flash onsite review and UGC display widget.

  • In moment surveys, attributing insights, & preferences data in the moment

  • An incentive engine that provides incentives for the collecting of reviews, user generated content, plus data sharing.

  • Synchronizations with other apps.

  • Devoted staff of customer marketing professionals provides 24/7 customer service.

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Fera Product Reviews

Fera assists in the creation of visually appealing product review widgets in under 5 minutes. With Fera you can efficiently handle, display, and develop your store's customer reviews, photo reviews, and video reviews. Fera product reviews are SEO-friendly and therefore will appear in Google Search & Google Shopping. Standard features of Fera product reviews include:-

  • Manage your reviews with ease

  • Import reviews from Google, facebook, as well as other platforms

  • Receive and moderate recent review entries

  • Respond to all of your reviews

  • Widgets for customer photo and video review galleries

  • All reviews page, which displays all of your reviews (including Facebook and Google)

  • SEO-optimized for Google Search and Google Shopping results

  • Request reviews on an ongoing or one-time basis

  • Provide discounts, points, or cash in exchange for reviews

  • Create your own review request templates and deliver criteria

Let us compare more about their pricing and features

Points Of Difference Okendo Product Reviews and UGC Fera Product Reviews
Free version 14 days free trial
Paid Version

Essential - $19/month

Growth - $119/month

Power - $299/month

Advanced - $499/month

Starter - $9/month

Small - $29/month

Medium - $99/month

Order limitation Unlimited
Automatic review requests
Manual review requests
Review Widget
Floating Reviews Tab
All Reviews Page
Questions and Answers
Widget themes
Basic customization
Widget rating filter
Product reviews
Photo reviews
Video reviews
Review reply
Auto-publish rating
Import & Export reviews from other review apps
SEO rich snippets
Integrations with other apps
Automatic email reminders conversion rate
Review request emails conversion rate
Number of reviews by rating/sources/products
Preview Badge (Rating Stars)
Review layout & themes

Here, we complete the features and price comparison between the Okendo Product Reviews and UGC Vs Fera Product Reviews. Feel free to leave the comments below and let us know which review app you feel is best for your brand.