Privacy Policy for perfection light beauty
Effective as of August 22, 2022.
This “Privacy Policy” describes the privacy practices of perfection light beauty., and our subsidiaries and affiliates (collectively, “perfection light beauty”, “we”, “us”, or “our”) in connection with theperfectionlight.comwebsite, the perfection light beauty mobile application, any other website or mobile application that we own or control and which posts or links to this Privacy Policy (the “Sites”) as well as our retail stores and related services (together with the Sites, the “Service”), and the rights and choices available to individuals with respect to their information.
We provide important information for California residents in the NOTICE TO CALIFORNIA RESIDENTS section and for individuals in Europe in the NOTICE TO EUROPEAN USERS section below.
PERSONAL INFORMATION WE COLLECT
Personal information you provide to us. Personal information you may provide to us through the Service or otherwise includes:
- Contact data, personal or business contact information such as your first and last name, email and mailing addresses, phone number, professional title and company name. If you contact us directly, we may receive additional information including your name, email address, network details, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.
- Registration data, such as information that you provide to register for an account or sign up for an event, may includes the day and month of your birth and the event you registered for.
- Profile data, such as your username and password that you may set to establish an online account with us and your interests and preferences.
- Communications, such as information you provide when you contact us with questions, feedback, survey responses, or otherwise correspond with us.
- Marketing data, such as the email address or contact details that we use to send marketing communications and your preferences for receiving communications about our activities, events, sweepstakes and contests.
- Purchase data, including your order history and information needed to process and fulfill your order, including order details, billing address, and delivery address.
- Data about others for whom you purchase an item or gift, such as name, delivery address, and phone number. Please do not purchase a gift for someone or share their contact information with us unless you have their permission to do so.
- Other information that we may collect is not specifically listed here, but which we will use in accordance with this Privacy Policy or as otherwise disclosed at the time of collection. We also store other information like user's favorite products, and data based on their subscription, We store users' reviews and online carts. We'll also use user's location, time zone, Currency, Native Language.
Data from other sources.
We may also collect information about you from:
- Business partners, such as advertising and joint marketing partners.
- Data providers, such as information services and data licensors.
- Public sources, such as blogs, forums or social media platforms.
Information we obtain from third party platforms.
If you choose to login to the Sites via a third-party platform, such as Google or Facebook, or otherwise connect your account on the third-party platform or network to your account through the Sites, we may collect information from that platform or network. You may also have the opportunity to provide us with additional information via the third-party platform or network, such as your email address, profile ids, age group, gender. You can read more about your privacy below.
Automatic collection. We and our service providers may automatically log information about you, your computer or mobile device, and your activity occurring on or through the Sites, such as:
- Device data, such as your computer or mobile device operating system type and version number, manufacturer and model, browser type, screen resolution, IP address, the website you visited before browsing our site, and general location information such as city, state or geographic area, date and time stamp, referring/exit pages, and possibly the number of clicks.
- Online activity data, such as pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, access times, and duration of access.
Cookies and similar technologies. Some of our automatic data collection is facilitated by cookies and similar technologies. Like any other website, we uses 'cookies'. These cookies are used to store information including visitor's preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the user's experience by customizing our web page content based on visitor's browser type and/or other information. To keep user logged-in and to show relevant newsletters we stores cookie as well.
Referrals. Users of the Service may have the opportunity to refer friends or other contacts to us. If you are an existing user, you may only submit a referral if you have permission to provide their contact information to us so that we may contact them.
HOW WE USE YOUR PERSONAL INFORMATION
We use your personal information for the following purposes and as otherwise described in this Privacy Policy or at the time of collection:
Service delivery. We may use your personal information to:
- Provide, operate and improve the Service, such as to enable you to make purchases that we have listed on the Sites;
- Improve, personalize, and expand our website;
- Understand and analyze how you use our website;
- Establish and maintain your account on the Service;
- Develop new products, services, features, and functionality
- Communicate with you about the Service, including by sending you announcements, updates, security alerts, and support, administrative messages, and for marketing and promotional purposes;
- Provide customer support and maintenance for the Service and send them Emails;
- Facilitate your login to the Sites via third-party platforms, such as Google and Facebook; and
- Enable security features of the Sites, such as by sending you security codes via email or SMS, and remembering devices from which you have previously logged in.
- Find and prevent fraud
Direct Marketing. If you are an existing customer of our store (for example, if you have placed an order with us), we may use the Personal Data you provided to send you marketing communications about Our products or services, where permitted by applicable law (unless you have opted out). In other cases, we ask for your consent to send you marketing information. We may use the information that you provide to us, as well as information from our other products or services, such as your use of website and/or apps, to personalize communications and advertisements regarding our products and services that may be of interest to you. For registered users, this may include data collected from your interactions with our website and/or apps that are associated with your account. You will have the ability to opt-out of our marketing and promotional communications as described below.
For research and development. We may use your personal information for research and development purposes, including to analyze and improve the Service and our business.
To create anonymous data. We may create aggregated, de-identified or other anonymous data records from your personal information and other individuals whose personal information we collect. We make personal information into anonymous data by excluding information (such as your name) that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties for our lawful business purposes, including to analyze and improve the Service and promote our business.
Interest-based advertising. We may contract with third-party advertising companies and social media companies to display ads on our Service and other sites. These companies may use cookies and similar technologies to collect information about you (including the device data, online activity data, and/or geolocation data described above) over time across our Service and other sites and services or your interaction with our emails, and use that information to serve ads that they think will interest you. These ads are known as "interest-based advertisements." You can learn more about your choices for limiting interest-based advertising, in the below choices section below and in our Cookie Policy.
To comply with laws and regulations. We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal processes, such as to respond to subpoenas or requests from government authorities.
For compliance, fraud prevention and safety. We may use your personal information and disclose it to law enforcement, government authorities, and private parties as we believe necessary or appropriate to: (a) protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims); (b) audit our internal processes for compliance with legal and contractual requirements; (c) enforce the terms and conditions that govern the Service; and (d) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity, including cyber attacks and identity theft.
With your consent. In some cases we may specifically ask for your consent to collect, use or share your personal information, such as when required by law.
HOW WE SHARE YOUR PERSONAL INFORMATION
We may share your personal information with the following third parties and as otherwise described in this Privacy Policy or at the time of collection:
- Affiliates. Our subsidiaries and affiliates, for purposes consistent with this Privacy Policy.
- Service providers. Companies and individuals that provide services on our behalf or help us operate the Service or our business (such as order fulfillment, shipping, payment processing, customer support, hosting, analytics, email delivery, marketing, database management services, returns processing and risk and fraud mitigation).
- Advertising partners. Third-party advertising companies collect information about your activity on the Site and other online services to help us advertise our services, and/or use hashed customer lists that we share with them to deliver ads to them and similar users on their platforms.
- Third-party platforms. Social media and other third-party platforms that you connect to the Service, such as when you use options to access the Service by logging into a social media platform. Please note, that we do not control the third party’s use of your personal information.
- The public. Other users of to the Service and the public, when you disclose personal information for public use. For instance, you may be able to review a product that you purchased, and we will display your name along with the content you submit. We do not control how other users or third parties use any personal information that you make available to them. Please be aware that any information you post publicly can be cached, copied, screen captured or stored elsewhere by others (e.g., search engines) before you have a chance to edit or remove it.
- Professional advisors. Professional advisors, such as lawyers, bankers, auditors and insurers, where necessary in the course of the professional services that they render to us.
- Authorities and others. Law enforcement, government authorities, and private parties, as we believe in good faith are necessary or appropriate to comply with the law or for the compliance, fraud prevention and safety purposes described above.
- Business transferees. We may sell, transfer, or otherwise share some or all of your personal information in connection with or during negotiation of any merger, financing, acquisition or dissolution, transaction or proceeding involving sale, transfer, divestiture, or disclosure of all or a portion of our business or assets, or in the event of an insolvency, bankruptcy, or receivership.
USER'S CHOICE
In this section, we describe the rights and choices available to all users.
Access or update your account information. If you have registered for an account with us, you may review and update certain personal information in your account profile by logging into the account.
Opt out of marketing communications. You may opt out of marketing-related emails by following the opt-out or unsubscribe instructions located at the bottom of the email. You may continue to receive service-related and other non-marketing emails. If you receive marketing text messages from us, you may opt out of receiving further marketing text messages from us by replying to our marketing message.
Cookies. Most browsers let you remove and/or stop accepting cookies from the websites you visit. To do this, follow the instructions in your browser’s settings. For more details, see more related to our Cookie Policy below.
Advertising. You may opt-out of interest-based advertising.
Do Not Track. Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” or similar signals.
Privacy settings and location data. Users of our App can disable our access to their device’s precise geolocation in their mobile device settings.
Choosing not to share your personal information. If you do not provide information that we need to provide the Service, we may not be able to provide you with the Service or certain features. We will tell you what information you must provide to receive the Service when we request it.
Third-party platforms or social media networks. If you choose to create an account through or connect the Service with another third-party platform, you may have the ability to limit the information that we may obtain from the third-party at the time you log in to the Service using the third-party’s authentication service or otherwise connect your account. You may also be able to control your settings through the third-party’s platform or service after you have connected your accounts.
OTHER SITES, MOBILE APPLICATIONS AND SERVICES
The Sites may contain links to other websites and online services operated by third parties. These links are not an endorsement of, or representation that we are affiliated with, any third party. In addition, our content may be included on web pages or online services that are not associated with us. We do not control third party websites or online services, and we are not responsible for their actions. Other websites and services follow different rules regarding the collection, use and sharing of your personal information. We encourage you to read the privacy policies of the other websites and online services you use.
SECURITY PRACTICES
The security of your personal information is important to us. We use SSL technology to encrypt data during transmission through the public internet, and we also employ application-layer security features to further anonymize Personal Data.
However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. We cannot ensure or warrant the security of any information you transmit to us or store on the Service, and you do so at your own risk. We also cannot guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.
We employ a number of organizational, technical and physical safeguards designed to protect the personal information we collect. However, the security risk is inherent in all internet and information technologies and we cannot guarantee the security of your personal information.
INTERNATIONAL DATA TRANSFERS
Our is headquartered in the Florida, US and may have service providers in other countries. Your personal information may be transferred to the Florida, US or other locations outside of your state, province, country, or other governmental jurisdiction where privacy laws may not be as protective as those in your jurisdiction.
CHILDREN INFORMATION
Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity. But Our Site and Softwares are safe for all age groups. If you think that your child provided Personal Identifiable Information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.
CHANGES TO THIS PRIVACY POLICY
We reserve the right, in our sole discretion, to change, modify, add or remove portions of this policy at any time. Any changes or updates will be effective immediately by sending a notification to all registered users regarding such an update. If required by law we will also provide notification of changes in another way that we believe is reasonably likely to reach you, such as via e-mail or another manner through the Service. You should review this notice regularly for changes. Your continued use of our app or services following the posting of any changes to this notice means you accept such changes.
POLICIES FOR CA/EU RESIDENTS
NOTICE TO CALIFORNIA RESIDENTS
Section effective as of January 1, 2020
We are required by the California Consumer Privacy Act of 2018 (“CCPA”) to provide California residents an explanation of how we collect, use and share their Personal Information, and of the rights and choices we offer to California residents with respect to that Personal Information. For purposes of this section, “Personal Information” has the meaning given in the California Consumer Privacy Act of 2018 (“CCPA”).
Personal information that we collect, use and share. We do not sell personal information. As we explain in this Privacy Policy, we use cookies and other tracking tools to analyze website traffic and facilitate advertising. We also work with third-party advertising and social media companies like Google and Facebook that collect your device data and online activity data from individuals who visit our website to help deliver interest-based ads to you, Please refer to the Interest-based advertising section above and our Cookie Policy for more information.
The chart below summarizes how we collect, use and share Personal Information by reference to the categories specified in the CCPA, and describes our practices during the 12 months preceding the effective date of this Privacy Policy.
| Category of personal information (PI)(Click here for the definitions from the CCPA) | PI we collect in this category(See Personal Information We Collect above for a full description of each category of PI) | Source of PI(See Personal Information We Collect above for a full description of each category of PI) |
|---|---|---|
| Identifiers |
|
|
| Commercial Information |
|
|
| Financial Information |
|
|
| Online Identifiers |
|
|
| Internet or Network Information |
|
|
| Inferences | May be derived from your:
| - |
| Protected Classification Characteristics | We do not intentionally collect this information but it may be revealed in profile data or other information we collect. | - |
| Sensory Information | Security data, such as security camera footage collected at our retail stores and office locations |
|
The business and commercial purposes for which we collect this information are described in the section above entitled How We Use Your Personal Information. The categories of third parties to whom we disclose this information are described in the section above entitled How We Share Your Personal Information.
Your California privacy rights. The CCPA grants California residents the following rights. However, these rights are not absolute, and in certain cases we may decline your request as permitted by law.
- Information. You can request information about how we have collected, used shared and use your Personal Information during the past 12 months.
- The categories of Personal Information that we have collected.
- The categories of sources from which we collected Personal Information.
- The business or commercial purpose for collecting and/or selling Personal Information.
- The categories of third parties with whom we share Personal Information.
- Whether we have disclosed your Personal Information for a business purpose, and if so, the categories of Personal Information received by each category of third party recipient.
- Whether we’ve sold your Personal Information, and if so, the categories of Personal Information received by each category of third party recipient.
- Access. You can request a copy of the Personal Information that we have collected about you during the past 12 months.
- Deletion. You can ask us to delete the Personal Information that we have collected from you.
You are entitled to exercise the rights described above free from discrimination in the form of legally prohibited increases in the price or decreases in the quality of our Service. We have provided additional information about how you can opt-out of the use of your information for interest-based advertising in the “Your Choices” section of our Cookie Policy.
How to exercise your California rights. You may exercise your California privacy rights described above as follows:
- Right to information, access and deletion. You can request to exercise your information, access and deletion rights by emailingperfectionlight818@gmail.comWe reserve the right to confirm your California residence to process your requests and will need to confirm your identity to process your requests to exercise your information, access or deletion rights. As part of this process, government identification may be required. Consistent with California law, you may designate an authorized agent to make a request on your behalf. In order to designate an authorized agent to make a request on your behalf, you must provide a valid power of attorney, the requester’s valid government-issued identification, and the authorized agent’s valid government issued identification. We cannot process your request if you do not provide us with sufficient detail to allow us to understand and respond to it.
- Request a list of third-party marketers. California’s “Shine the Light” law (California Civil Code § 1798.83) allows California residents to ask companies with whom they have formed a business relationship primarily for personal, family or household purposes to provide certain information about the companies’ sharing of certain personal information with third parties for their direct marketing purposes during the preceding year (if any). You can submit such a request by sending an email toperfectionlight818@gmail.comwith “Shine the Light” in the subject line. The request must include your current name, street address, city, state, and zip code and attest to the fact that you are a California resident.
We cannot process your request if you do not provide us with sufficient detail to allow us to understand and respond to it.
NOTICE TO EUROPEAN USERS
The information provided in this “Notice to European Users” section applies only to individuals in the European Union, the European Economic Area or the United Kingdom (collectively, “Europe”).
- Personal information. Except as otherwise specified, references to “personal information” in this Privacy Policy are equivalent to “personal data” governed by European data protection legislation.
- Legal bases for processing. The legal bases of our processing of your personal information as described in this Privacy Policy will depend on the type of personal information and the specific context in which we process it. However, the legal bases we typically rely on are set out in the table below. We rely on our legitimate interests as our legal basis only where those interests are not overridden by the impact on you (unless we have your consent or our processing is otherwise required or permitted by law). If you have questions about the legal basis of how we process your personal information, contact us atperfectionlight818@gmail.com.
| Processing purpose (click the link for details regarding processing purposes) | Legal basis |
|---|---|
| Legal basis | Processing is necessary to perform the contract governing our operation of the Sites or the provision of the Service, or to take steps that you request prior to engaging our services. Where we cannot process your personal data as required to operate the Service on the grounds of contractual necessity, we process your personal information for this purpose based on our legitimate interest in providing you with the products or services you access and request. |
| Marketing Internet-based advertising | Processing is based on your consent where that consent is required by applicable law. Where such consent is not required by applicable law, we process your personal information for these purposes based on our legitimate interests in promoting our business, and showing you tailored relevant content. |
| For research and development To create anonymous data For compliance, fraud prevention and safety | These activities constitute our legitimate interests. |
| To comply with laws and regulations | Processing is necessary to comply with our legal obligations. |
| With your consent | Processing is based on your consent. Where we rely on your consent you have the right to withdraw it any time in the manner indicated when you consent or in the Service. |
Use for new purposes. We may use your personal information for reasons not described in this Privacy Policy where permitted by law and the reason is compatible with the purpose for which we collected it. If we need to use your personal information for an unrelated purpose, we will notify you and explain the applicable legal basis.
Sensitive personal information. Unless we specifically request it, we ask that you not provide us with any sensitive personal information (e.g., information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through the Service, or otherwise to us.
Retention. We retain personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements, to establishing or defending legal claims, or for fraud prevention purposes. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
Your rights. European data protection laws give you certain rights regarding your personal information. You may ask us to take the following actions in relation to the personal information that we hold:
- Access. Provide you with information about our processing of your personal information and give you access to your personal information.
- Correct. Update or correct inaccuracies in your personal information.
- Delete. Delete your personal information.
- Transfer. Transfer a machine-readable copy of your personal information to you or a third party of your choice.
- Restrict. Restrict the processing of your personal information.
- Object. Object to our reliance on our legitimate interests as the basis of our processing of your personal information that impacts your rights.
You may submit these requests by email toperfectionlight818@gmail.comor our postal address provided above. We may request specific information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions. If you would like to submit a complaint about our use of your personal information or our response to your requests regarding your personal information, you may contact us or submit a complaint to the data protection regulator in your jurisdiction. You can find your data protection regulator here.
Cross-Border Data Transfer. If we transfer your personal information out of Europe to a country outside of Europe such that we are required to apply additional safeguards to your personal information under European data protection laws, we will do so. Please contact us atperfectionlight818@gmail.comfor further information about any such transfers or the specific safeguards applied.
COOKIE & WEB BEACONS POLICY
Why do we use cookies? We use cookies and other tracking technologies to give you the full functionality of the website, customize your user experience, perform analytics and deliver personalized advertising on our websites, apps and newsletters across the internet and via social media platforms.
What is a cookie?A "cookie" is a small text file that is downloaded onto your devices such as a computer or smartphone when you access our websites. We use cookies and other similar technologies in order to make our website work efficiently and securely and to improve personalized user experience. When referring to cookies we include: first- and third-party cookies, tracking pixels and plug-ins, including technologies from third-party publishers, and other tracking technologies.
All cookies have a publisher which tells you to who the cookie belongs. The publisher is the owner of the domain specified in the cookie. Whenever you visit our website, we place cookies onto your device for different reasons. Such cookies are called “first-party” cookies, whereas cookies set by a third-party company, such as social media platforms or ad network/ad tech providers, are called “third party” cookies.
Below you will find more detailed information about our cookies and the reason for using them.
What types of cookies do we use and why?
Functional CookiesThese cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
| Cookie Subgroup | Cookies | Cookies used | Lifespan |
|---|---|---|---|
| - | swipecart-pu-hide | First Party | 1 Day |
Marketing cookies When you accept marketing cookies, you give us your consent to place cookies on your device to provide you with relevant content that fits your interests. These cookies may be set through our site by our advertising partners or us, to build a profile of your interests and show you relevant content on our and third-party sites. To be able to deliver content that fits your interests, we will use your interactions together with personal information you have provided to us on our site. To present you with relevant content on third-party sites, we will share this information and a customer identifier such as an encrypted email address or device id with third parties, such as advertising platforms and social networks. To make the content as interesting as possible for you, we may link this data across the different devices you use. If you choose not to accept marketing cookies, we will not place such cookies on your device, and you may experience less relevant content from us.
| type | Who serves the cookies |
|---|---|
| AdvertisingAnalyticsEssential | Google,Facebook,Google DoubleClick DARTGoogle AnalyticsGoogle Tag Manager |
CCPA Privacy Rights (Do Not Sell My Personal Information)
Under the CCPA, among other rights, California consumers have the right to: Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers. Request that a business deletes any personal data about the consumer that a business has collected. Request that a business that sells a consumer's personal data, not sell the consumer's personal data. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
GDPR Data Protection Rights
We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:.
The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail atperfectionlight818@gmail.com
