We live in a digital age where customised eCommerce applications play an important role. In this time, when consumers are compelled to buy things online and have them delivered to their door, eCommerce app development services might become a helping hand. However, the eCommerce industry itself is full of challenges and grows increasingly competitive as new companies enter the market.
As a result, in order to reach a wider audience, you must adhere to the top eCommerce app development trends. Simply said, if you want to reach your company goals in a short amount of time, you must create an eCommerce app with sophisticated functionality. An easy-to-use eCommerce app may propel your business by improving brand loyalty and client retention. It is safe to say that if you do not have a well working eCommerce app, you potentially lose a fierce competition. In this blog, we have listed for you top ecommerce mobile app development trends that you must adhere to.
Voice-based Shopping Will Be On the Rise
Okay, Alexa- is a well-known catchphrase in many families across the world. Similarly, Siri and Google have made significant strides in recent years. With the integrated speech-based shopping function, the user’s voice can perform miracles in the eCommerce mobile app, from search to shopping. Several eCommerce companies have already included the speech function into their mobile apps. We can expect this trend to continue in 2021, when more brands will allow their customers to use the voice shopping feature.
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Chatbots
Ecommerce merchants prioritise meeting consumer expectations and fulfilling market demands. AI-powered chatbots can help you reach this goal. Chatbots are widely utilised in eCommerce mobile apps, and this trend is expected to continue in 2021 and beyond. Chatbots can be active 24 hours a day, seven days a week to provide an exceptional client experience. Chatbots have improved communication for brands such as Google and IBM Watson.
Today, eCommerce businesses may use it to drive sales and promote items. Chatbots can provide enjoyable experiences to consumers by swiftly addressing their concerns and engaging them. Chatbots may be used by small and medium-sized eCommerce businesses to give a real-time interactive experience. Chatbots increase the brand value of eCommerce businesses, and the trend will continue in 2021.
AR/VR
Augmented Reality (AR) and Virtual Reality (VR) are game-changing technologies that can provide shoppers with an immersive experience in mobile commerce. The eCommerce app development company can incorporate augmented reality (AR) features into the app to enhance the shopping experience. For example, a fashion retailer can use an AR feature to help its consumers determine whether the clothing they have chosen is appropriate for their personality.
Similarly, VR technology can demonstrate the applications of any product or equipment in an interactive and engaging manner. Both of these technologies have the potential to capture the attention of a large number of individuals and, as a result, enhance product sales.
Artificial Intelligence
Internet shopping entails numerous factors, ranging from satisfying consumers ever-changing expectations to offering a personalised experience. Your clients will undoubtedly enjoy your eCommerce app if it delivers a fantastic experience with a personalised touch. Artificial intelligence, in conjunction with machine learning and big data, can anticipate performance difficulties and sales numbers. Another use of AI is intelligent product suggestions. As AI technology becomes more prevalent across many industrial sectors, it will continue to be one of the most significant eCommerce app development trends in 2021.