Are you planning to introduce a limited-time offer on your website? In this blog, we list the 10 best WordPress countdown timer plugins to help you with this task and boost customer engagement and conversions.
Abandoned Carts? Low engagement rates?
The biggest challenge for online businesses is to tackle these issues. While you have several strategies to deal with it, one of the most effective techniques is using a countdown timer on your website!
Countdown timers have the potential to significantly impact sales. Run a limited-time promotion or flash sale and you can experience up to a 30% increase in sales!
When you implement countdown timer campaigns effectively, it can boost conversions from 10% to 300%.
And the biggest benefit of a countdown timer is the FOMO (fear of missing out) factor. A limited-time offer denoted by the ticking countdown clock creates a fear of missing out, encouraging visitors to complete the action before time runs out, resulting in a decrease in cart abandonment rates.
To help you create limited-time offer strategies, we list the 10 best WordPress countdown timer plugins to boost customer engagement. Before we bring out the list, let us go through the benefits of installing a countdown timer plugin for your website and the types of countdown timers.
What is a countdown timer plugin in WordPress?
A countdown timer plugin in WordPress is a software extension or add-on that allows you to easily create and display countdown timers on your WordPress website. These plugins offer a user-friendly interface and a variety of customization options to configure and style your countdown timers according to your needs.
What is the benefit of a countdown timer plugin for WordPress?
Are you wondering, “What's the big deal about a timer?" A countdown timer on your WordPress website can be super helpful. It adds excitement and urgency to your website by showing a ticking clock that counts down to a specific time or date.
Sense of urgency
Countdown timers create a sense of urgency and scarcity among your website visitors. When they know that time is running out, they're more likely to take action. For example, if they see a timer counting down to the end of a sale, they might feel a sense of pressure to make a decision quickly. By displaying a ticking clock that counts down to a specific event, sale, or deadline, you encourage visitors to take immediate action rather than procrastinate. This urgency can boost conversions and drive sales.
FOMO (Fear Of Missing Out)
We all know how powerful the fear of missing out is. This can be used as a psychological motivator to encourage your visitors to perform a specific task. When they see a countdown timer indicating that time is running out, they may worry about missing an opportunity or a limited-time offer. This fear can drive them to take action, whether it's making a purchase, subscribing to a newsletter, or participating in an event.
Increased conversion rates
When visitors see a countdown timer, they are most likely to browse through the pages to catch an amazing deal, leading to increased engagement rates. By creating a time-bound offer or limited-time promotion with a countdown timer, you encourage visitors to make a decision quickly. The fear of missing out on a special deal or event can motivate them to take action, resulting in higher conversion rates.
Highlighting events and deadlines
How do you highlight important events, like sales? Here, a countdown timer is effective in highlighting important events, such as product launches, flash sales, or upcoming deadlines. It draws instant attention to these time-sensitive events, ensuring that visitors are aware of them and encouraging them to participate or act accordingly.
Enhanced user experience
Come to think of it, a countdown timer provides clear and easily understandable information about time-sensitive events and offers to visitors. They can quickly determine how much time is left, which can help them plan and prioritize their actions accordingly, improving the user experience.
Social sharing and virality
What do you do when you see an attractive limited-time deal for an event and you know that your friends might be interested in it? You share the information with them. So, when visitors encounter a countdown timer for a particularly compelling offer or event, they may be more inclined to share it with their friends, family, or social media followers. This sharing behavior can lead to increased visibility and reach for your website, attracting more visitors and potential customers.
Personalization and customization
To make your countdown timer widget look like a part of your website theme, many countdown timer plugins offer customization options, allowing you to tailor the design, colors, and layout of the timer to match your branding. This personalization helps create a cohesive visual experience and ensures that the timer seamlessly integrates into your site's design.
Versatility and flexibility
Countdown timer plugins offer various features and functionalities, such as evergreen timers, one-time campaigns, recurring campaigns, and expired actions. This versatility allows you to adapt the timers to different scenarios, promotions, and campaigns, making them suitable for a wide range of purposes and objectives.
Compatibility and ease of use
Countdown timer plugins are typically designed to be compatible with WordPress and other popular plugins and themes. They are easy to install and configure, even for users without advanced technical knowledge. This user-friendly nature ensures that you can quickly implement and manage countdown timers on your site without much hassle.
Installing a countdown timer plugin for your WordPress website can significantly increase engagement and help you reach your goal.
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What are the types of countdown timers that you can have for your WordPress website?
When you think of countdown timers, is it as simple as showing the countdown? Probably not! Many WordPress countdown timer plugins allow users to set the timer for various use cases. Let us see some of the types of countdown timers for your WordPress site.
Evergreen countdown timers
Evergreen timers are personalized for each individual visitor, regardless of their time zone or when they visit your website. They typically start counting down from a specific time or date based on when the visitor first arrives on the site. This type of timer is great for creating a feeling of exclusivity and scarcity, as each visitor sees their own unique countdown.
One-time or expiry date countdown timers
One-time timers are set to count down to a fixed time or date. They are used for specific events, promotions, or deadlines with a firm end time. Every visitor sees the same countdown, generating a collective sense of urgency and creating a clear deadline for action.
Daily countdown timers
This timer resets every day and counts down to a specific time within each day. It's commonly used for showcasing daily deals or time-limited offers.
Recurring countdown timers
Recurring timers are self-repeating timers that run according to a set schedule or rules. You can schedule them to repeat minutely, hourly, daily, weekly, or monthly. These timers are useful for recurring events, regular promotions, or deadlines that happen on a consistent basis.
Fixed-date countdown timers
This timer counts down to a specific future date and time. It's suitable for events, product launches, or upcoming promotions.
Multi-purpose countdown timers
This type of timer allows you to configure it for different purposes, such as displaying countdowns for multiple events, setting different time zones, or customizing the design.
What are the factors you have to consider when selecting the best WordPress countdown timer plugin?
When selecting the best WordPress countdown timer plugin for your website, there are several factors you should consider.
Evaluate its features and functionality, such as the types of countdown timers it supports, customization options, shortcode integration, and others.
Look for a plugin that is user-friendly and easy to use without the need to code.
Ensure that the timers display correctly and function well on desktops, tablets, and mobile devices.
Look for plugins that are efficient and don’t affect the page’s loading speed.
Read user reviews and ratings of the plugin to gauge other users' experiences.
Consider your budget and the value provided by the plugin when evaluating pricing options.
Ensure that the countdown timer plugin is compatible with your WordPress theme and other plugins you are using on your site.
Verify that the plugin follows security best practices and receives regular updates from the developer.
Now that you know about the benefits of a countdown timer plugin and the factors you have to consider when selecting one for your website, let us go through the features and pricing of the 10 best WordPress countdown timer plugins to boost customer engagement.
HurryTimer is a versatile countdown timer plugin designed to create a sense of urgency and scarcity, and drive conversions. With HurryTimer, you can effortlessly implement various campaign types, including evergreen, one-time, and recurring, to highlight events and deadlines, and boost sales.
The plugin offers a range of features, including cookie and IP detection for personalized timers, seamless integration with WooCommerce, conditional display on product pages, and various expiry actions such as hiding the timer, redirecting to a URL, displaying a message, or modifying product stock status.
Set evergreen and one-time countdown timers with cookie and IP detection techniques for evergreen campaigns.
Conditional display of the countdown timer on product pages.
Hide the countdown timer, redirect to a URL, display a message, change WooCommerce product stock status, hide the WooCommerce product "Add to Cart" button, or automatically expire the WooCommerce coupon code when the countdown timer expires.
Set the auto-start option and restart immediately or at the next visit.
Add custom labels for days, hours, minutes, and seconds.
You can integrate a Call-To-Action button into the countdown timer.
Scheduled campaigns for precise timing.
Display the same countdown timer multiple times on the same page.
This plugin is compatible with all page builders in WordPress.
Set and schedule minutely, hourly, daily, weekly, and monthly recurring campaigns.
Display the countdown timer at the bottom or top of the page as a sticky announcement bar.
You can download its free version from the WordPress Plugin Repository. Its pro version is available starting at $39 per year.
2. Countdown Timer Ultimate
If you believe that countdown timers can increase conversions by 400%, it is high time to install the Countdown Timer Ultimate plugin for your WordPress site.
This plugin is simple to use, and you can create a visually appealing and functional countdown timer in minutes. Also, you can create multiple timers and use shortcodes to display them in various locations on your site. What’s amazing about this plugin is that it provides clock RTL support if you want to target specific audiences.
Create unlimited, fully responsive countdown timers for pages and posts.
These work with Elementor and Gutenberg shortcode blocks.
You have the option to change the color and width of the background rotating circle.
You can opt to show or hide the days, hours, minutes, and seconds and even change the text.
You can set different background colors for these four parameters.
The pro version gives you the ability to schedule the timer, use a recurring timer, and choose from 12+ designs.
This plugin by Essential Plugin is available for free download. But to access its premium features, you have to subscribe to the bundle plan, starting at $99 per year, which gives you access to its 39 utility plugins and 6 marketing tools.
3. Countdown, Coming Soon, Maintenance – Countdown & Clock
Active Installations - 10,000+
This plugin has a user-friendly interface and is very easy to set up. You can use this countdown timer on your blog posts or pages to create a sense of excitement and urgency for visitors.
The Countdown, Coming Soon, Maintenance – Countdown & Clock plugin has extensive customization options in typography, background, and colors. All you have to do is select a clock design template and customize its look to suit your website branding.
Select from the available countdown timer templates.
You can opt to show or hide the timer on mobile devices or in selected countries.
You can enable a simple subscription form below the countdown timer.
Edit customization options for the countdown text and number styles.
Add animation effects to the timer.
Add a background image to the countdown timer widget.
You can set the progress in the background circle to move in a clockwise or anticlockwise direction.
You can change the circle background color, text, and text color of days, hours, minutes, and seconds individually.
This plugin is free to download and install. This is an excellent option for businesses that have already built their website on WordPress and want a countdown timer to engage visitors.
4. Countdown Timer - Widget Countdown
Active Installations - 10,000+
The benefit of a standalone countdown timer plugin is that it is user-friendly and offers many customization options. The Countdown Timer - Widget Countdown plugin is easy to install and offers the ability to use unlimited countdowns for your website. You can embed it in your pages and posts and compel your visitors to take a specific action.
You can type text in the days, hours, minutes, and seconds fields.
This plugin can be readily used with the Gutenberg page builder.
Perform advanced customization options such as changing the background color, text, size, border width, border radius, text font size, and more.
Ability to choose the action and type a message after the countdown timer has expired.
Select from 39 animation effects for your countdown timer.
The Countdown Timer - Widget Countdown is free to download from the WordPress plugin store. Its paid plans start at $13 and include some premium features, such as animation effects.
(Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation)
Active Installations - 1+ million
If you have installed the OptinMonster plugin, you are lucky! You don’t need to install another countdown timer plugin. With this plugin, you can create a compelling countdown timer campaign that drives sales and conversions by instilling a sense of urgency among your website visitors. But note that this feature is available with a Pro or higher subscription. Harness the power of urgency to drive conversions with OptinMonster's countdown timer campaigns. Increase sales and engagement by creating scarcity-based campaigns that inspire action. E-commerce sites can leverage countdown timers for holiday promotions, limited-edition products, flash sales, and more.
Additionally, enhance email list conversions by creating countdowns for new product launches and upcoming sales and events.
You can set the countdown timer type to static or dynamic.
The static type counts down to a specific date and time. You can use this for seasonal sales or product launches.
The dynamic, or the evergreen, countdown starts with a pre-set amount of time for each visitor to countdown from.
The basic paid plan for OptinMonster is priced at $9 per month. But to access its countdown timer feature, you have to subscribe to its Pro version for $29 per month, billed annually.
(Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode)
Active Installations - 1+ million
The SeedProd plugin is basically a drag-and-drop WordPress website builder to create themes and page layouts for your website.
It has pre-coded blocks that you can drag and drop into the page layout and customize to suit your needs. The Countdown Block is one such block to create a sense of urgency and compel page visitors to take a specific action. The SeedProd Countdown block is easy to install and customize. It has two types of countdowns, and you can show a message or redirect the visitors to a URL when the timer expires.
It offers two types of timers - DateTime Countdown and Visitor Timer (Evergreen).
The DateTime Countdown is to display the countdown in days, hours, minutes, and seconds.
The Visitor Timer installs cookies on the visitor’s computer to make the offer appear limited and exclusive.
Advanced customization for the countdown timer includes setting actions to take when the timer expires - show a message or redirect page visitors to a different URL.
Design templates are available for the countdown timer.
You can perform advanced settings like editing the typography, color, spacing, border radius, shadow effects, device visibility, and more.
The SeedProd basic subscription starts at $31.60 per year. You can access 50 templates and over 90 page blocks. The Countdown block is included in the basic plan.
7. ElementsKit Elementor addons
Active Installations - 1+ million
Elementor Pag Builder is a popular WordPress plugin to help you build pages from scratch. There are many add-on plugins available to help you enhance the pages built on Elementor. One such popular plugin is the ElementsKit Elementor addons. This plugin has over 85 widgets and 500 ready-made section blocks. The Countdown Timer is one such widget to help you add a countdown timer feature to your page.
This plugin provides you with more than 10 design templates to choose from. You can set its style and perform some advanced customizations to make the timer suit your website branding.
Select from a wide range of countdown timer design templates.
Set the style for days, hours, minutes, and seconds individually.
Edit the typography, color, background type, border type, margin, spacing, and much more.
Set the expiry action by adding a title and content.
The starting price for the ElementsKit subscription is $35.1 per year, which includes 70+ addons, 500+ ready blocks, and 25+ ready Homepages.
(Otter – Gutenberg Blocks – Page Builder for Gutenberg Editor & FSE)
Active Installations - 300,000+
Gutenberg, the default WordPress editor, enables you to add elements like images, paragraphs, and lists easily to your WordPress website’s pages. The Otter plugin helps you enhance your page-building experience on Gutenberg without the need for page builders like Elementor or Divi.
The Otter plugin has over 20 useful blocks with advanced customization options to give you control over its style and appearance. The Countdown Gutenberg Block helps you set the countdown timer for your website.
Select the date for the countdown timer using the calendar.
Set the availability and visibility of the days, hours, minutes, or seconds element for your website.
Adjust settings such as typography, dimensions of the element blocks, spacing, and their position.
Adjust the border settings, such as type and radius.
You can add CSS shortcodes to customize the style of the countdown timer.
The Countdown Gutenberg Block is available in the free version of the Otter plugin. But if you are interested in other features, you have to subscribe to its paid plan, starting at $49 per year, which gives you access to its 30+ blocks and extensions.
9. Royal Elementor Addons and Templates
Active Installations - 200,000+
Similar to the plugins we have mentioned above, the Royal Elementor Addons and Templates plugin helps extend the functionality of your website and web pages. When you download this plugin, you can access its 80+ Elementor addons, templates, and widgets. This popular page builder extension offers widgets for free. The Countdown Timer is one of its widgets that helps you easily embed a countdown timer anywhere on your page.
You can use this timer along with other widgets to help you create a countdown timer campaign to compel page visitors to take the desired action.
You can use this timer along with other widgets to help you create a countdown timer campaign to compel page visitors to take the desired action.
Select from a range of design templates for the countdown timer.
Offering personalized user-specific evergreen timers that display the remaining time for each user to take advantage of an offer.
Adjust the visibility of the days, hours, minutes, and seconds elements.
The advanced customization options include setting the typography, color, and background to suit your page theme.
You can also adjust the border style, such as the radius, to make it more visually appealing.
Make customizations to the spacing and position of the countdown timer elements.
The Countdown Timer widget for the Royal Elementor Addons and Template is available in its free version. But if you want the evergreen countdown timer feature, you have to subscribe to its pro version, available for $29.99 per year. For advanced customizations in the widget, you’ll have to subscribe to its Expert plan, available for $39.99 per year.
(NotificationX – Best FOMO, Social Proof, WooCommerce Sales Popup & Notification Bar Plugin With Elementor)
Active Installations - 30,000+
NotificationX is a WordPress plugin to help you attract instant visitor attention by showing real-time sales and engagement notifications. It is basically to create urgency among the page visitors and compel them to perform the desired action.
Some of its features include displaying recent purchase activity and comments from other customers, showcasing download counts, and displaying notification bars with special discounts and offers along with a countdown timer.
The Countdown option is available in its Notification Bar.
You can enable the Countdown timer to display a countdown for special offers and discounts.
You can add the text and time of your preference (start and end date).
Add a countdown timer with expired text that will display after the deal has ended.
You can choose to display or hide the countdown timer.
You also have an Evergreen Timer option that uses browser cookies on the visitor’s computer and sets the timer when they first visit the page. If a visitor clears the cookies, a new time will be shown.
For the Evergreen Timer, set the time duration of the countdown using the Time Rotation option.
You also have the option to reset the timer each day through the Daily Time Reset option.
NotificationX is a Freemium plugin. The Notification Bar feature and the Countdown Timer are available in the free version. But if you want to access the Evergreen Timer, you need to subscribe to its pro version, starting at $39 per year.
Can having a mobile app for your store help you leverage the features of countdown timers better than a website?
Why do you use a countdown timer on your website? To highlight limited-time offers, create urgency, drive engagement, and boost conversions. Now, does having a mobile app for your store help when it comes to countdown timers? Let us find out.
Accessibility and reach
Even though websites have the advantage of being accessible across various devices, mobile apps, on the other hand, offer a dedicated and optimized experience for mobile devices. It provides a seamless user interface for enhanced engagement.
Mobile apps can provide a more immersive and personalized user experience as they can leverage device-specific features, such as gestures, touch interactions, and location services. This can enhance the effectiveness of countdown timers by making them more interactive and engaging.
Mobile apps have the advantage of being accessible even without an internet connection in some cases. This means that countdown timers within the app can continue to function and provide value to users regardless of their internet connectivity.
You can leverage the power of push notifications in mobile apps to send timely reminders, updates, or alerts related to countdown timers. This can significantly enhance their effectiveness by keeping users engaged and informed. Websites, on the other hand, generally rely on users actively visiting the site to stay updated on countdown timer information.
Integration with device features
Mobile apps can seamlessly integrate with various device features like the camera, GPS, contacts, and more. This opens up possibilities for innovative countdown timer functionalities, such as location-based offers or scanning QR codes.
A website and a mobile app offer unique advantages. You have to leverage the features of both to maximize the effectiveness of your countdown timer campaigns.
And if you want an easy way to create an app for your WordPress e-commerce store, you can try the no-code mobile app builder Swipecart. This platform uses a visual interface, a drag-and-drop editor, and pre-coded reusable blocks called widgets to help you complete designing your app in minutes.
You can extend the features of the countdown timer plugin installed for your WordPress e-commerce store to your app on Swipecart. Create an app for your store on the no-code app builder Swipecart and maximize the impact of countdown timers to boost engagement and conversions.
The 10 best WordPress countdown timers listed above are the best-in-class to boost visitor engagement and get conversions coming. So whether it is a standalone countdown timer plugin like Countdown Timer Ultimate or a comprehensive plugin like SeedProd and Otter, make sure it meets your requirements.
Boost customer engagement and conversions with ease by creating an app for your store on Swipecart, the no-code app builder that provides an additional source to drive growth and enhance the customer experience.