Don’t you look for discounts while shopping for clothes, groceries, or even food online? We are always on the hunt for great deals. So, for store owners, setting up a discount strategy is an inevitable part of online business. But discounts don’t mean a loss for the business. An effective discount strategy can help merchants win customers and boost sales.

WooCommerce provides a basic coupon strategy by default. But if you have to take it to the next level, a discount plugin will help. In this blog, we’ll list the 10 best WooCommerce discount plugins to boost sales in 2023.

What is a discount plugin for WooCommerce?

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

A discount plugin for WooCommerce is a software extension or add-on that enhances the functionality of a WooCommerce store by providing additional features and tools specifically designed for creating, managing, and applying discounts.

With these plugins, you can effortlessly customize and automate discount rules, such as percentage or fixed-amount discounts, bulk discounts, dynamic pricing, customer-specific discounts, coupon codes, BOGO (Buy One Get One) offers, and more.

Moreover, they provide a user-friendly interface within the WooCommerce platform, allowing you to easily set up and manage various types of discounts to reach your business goals.

So whether it is to attract customers, boost sales, or improve customer loyalty, these Discount plugins for WooCommerce enable you to implement effective pricing strategies and promotions while offering a seamless shopping experience for your customers.

What are the factors to consider while selecting a discount plugin for your WooCommerce store?

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

All said and done, how do you know which of the available discount plugins is the best for your store? Is its price and features enough to know if it is the best for you? Let’s take a look at it here.


The plugin has to offer specific types of discounts and pricing rules you require for your store, such as percentage discounts, bulk discounts, dynamic pricing, or coupon code management.

Ease of use

Look for a plugin with an intuitive interface and an easy setup process that allows you to create and manage discounts without significant technical expertise.


Compatibility issues can lead to conflicts or functionality gaps, so it's crucial to ensure that the plugin is compatible with your version of WooCommerce, your theme, and other plugins in your store.


Select a discount plugin that allows customization in setting discount rules, applying conditions, and personalizing the appearance of discounts to align with your store's branding.


Consider whether the plugin provides analytics to track the performance and effectiveness of your discount campaigns.


Check if the plugins offer regular updates and reliable customer support. Prompt assistance and ongoing updates ensure that the plugin remains compatible, secure, and up-to-date.


Read reviews from other users and consider any common issues or limitations mentioned by them.


Compare the pricing structure of the plugin, including any one-time purchase fees, subscription costs, or additional charges for premium features.

Consider a plugin that best meets your store’s specific requirements. Now that you know how to select the best plugin, we have listed the 10 best WooCommerce coupon plugins based on reviews, popularity, pricing, and features.

1. Discount Rules for WooCommerce

(Discount Rules for WooCommerce- Create smart WooCommerce Coupons & Discounts)

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 100,000+

Discount Rules for WooCommerce is a versatile WooCommerce Discount plugin that enables you to create various types of discounts and dynamic pricing for your products. With features like bulk discounts, percentage discounts, tiered discounts, and buy one get one (BOGO) free deals, you can boost your sales and attract more customers.

It provides you with a lot of flexibility in setting the discount types. The plugin allows you to set discounts based on product quantity, cart contents, total orders, categories, attributes, customer roles, and more.

The pricing discount table can be displayed on product pages, carts, checkouts, and email notifications, enhancing your promotional efforts and customer retention.

  • Set percentage-based discounts for your store.

  • You can also set quantity-based tiered pricing percentage discounts like “Buy 5 to 10 quantities and get a 20% discount.”

  • Set the cart-based and order total-based percentage discount effortlessly. Sample this - “Spend $100 more, get a 10% discount.”

  • You can also easily set the count-based discount, like “Buy 4 variants, get a 10% discount.”

  • Set the validity for discounts.

  • Show the discount table on the product pages.

  • You can choose not to keep products on sale in the discount list.

  • Display a SALE badge for discounted products.

  • Display alerts in carts when a discount is applied.


A free version is available on WordPress. Its Pro version is available for $69 per year.

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2. WooCommerce Extended Coupon Features

(WooCommerce Extended Coupon Features FREE)

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 30,000+

If you are selling internationally, you may have to set rules for your coupons. There are limited plugins that have this feature, and the WooCommerce Extended Coupon Features plugin is one of them. This plugin enhances the functionality of WooCommerce coupons and enables automatic discount rules. With its user-friendly interface, this plugin seamlessly integrates into your WooCommerce Edit Coupon panel, providing a convenient and straightforward experience.

Install this plugin and get access to its range of advanced features, including setting up discount rules for your customers. Take full control of your coupon promotions to boost sales and attract more customers to your WooCommerce store.


  • Automatic addition of coupons to the user's cart when the specified restrictions are met

  • Application of coupons via URL.

  • Apply coupon restrictions based on the shipping method and payment method.

  • Also, apply coupon restrictions based on a combination of specific products or certain customer roles.

  • Addition of free products to the customer's cart based on coupon rules.

  • Application of a cart-based discount depending on the quantity or subtotal of matching products.

  • Setting priorities for Auto Coupons, useful for "Individual Use Only" coupons.

  • Apply coupon restrictions based on shipping zones.

  • Set rules for coupon availability for the first purchase only.

  • An API is available for developers to utilize plugin functions.


You can download the free version from the WordPress plugin repository. It also has a Pro version that offers additional features.

3. Payment Gateway Based Fees and Discounts for WooCommerce

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 20,000+

The Payment Gateway Based Fees & Discounts for WooCommerce plugin is a smart solution to handle additional costs while maintaining a seamless customer purchasing experience. This plugin allows you to specify discounts for the cart total based on the customer's payment option. With this plugin, you can optimize your online store's revenue and enhance customer satisfaction by intelligently managing extra fees and offering cashback discounts for specific payment gateways.

This powerful plugin offers a range of features designed to simplify fee calculations and provide transparency to your customers. With this plugin, you can effectively manage fees and discounts tied to payment gateways, optimize revenue, and deliver a transparent shopping experience for your customers.


  • You can set minimum and maximum amounts for fees, ensuring they are only applied when appropriate.

  • Choose between fixed amounts or percentage-based fees, allowing you to charge a specific fee or a percentage of the order total.

  • Display fee information directly on the Product Page, eliminating any surprises during checkout and reducing cart abandonments.

  • Apply additional charges based on the customer's country or state, ensuring accurate and region-specific fees.

  • Apply fees to specific product categories while excluding others, customizing the charges to suit your business needs.

  • Set up multiple fees for each payment gateway, allowing for complex fee structures like combining a percentage fee with a fixed amount.


Its Pro version starts at $59 per year.

4. Smart Coupons For WooCommerce Coupons

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 20,000+

This is an all-in-one advanced WooCommerce Coupon plugin to help you with BOGO coupons, giveaways, gift vouchers, store credits, and more. Smart Coupons for WooCommerce Coupons allows you to create customized coupons and offers with advanced rules. From the Buy One Get One deal to customer behavior-based coupons, it offers a wide range of discount options to maximize sales.

The plugin also enables the purchase of store credits and gift coupons, making it easy for customers to share or use them. With its smart features, including the countdown timers and streamlined coupon management, there is no way it could not make it to our 10 best WooCommerce Discount plugins list.


  • Create Buy One Get One offers, allowing customers to receive more than what they pay for, either on any product or within specific categories.

  • Create coupon combinations that can be used with certain coupons while excluding others.

  • Set minimum and maximum requirements for sales and restrict coupon applications based on the number of products in the cart.

  • Increase conversion rates by utilizing customizable coupons and coupon banners.

  • Create FOMO sales with a countdown timer banner to drive immediate sales.

  • Create coupons based on customer behavior.

  • Automatically generate coupons in a format of your choice.

  • Streamline the process of sending store credits or gift coupons by allowing customers to simply enter the recipient's email address.

  • This plugin facilitates the bulk creation of thousands of coupons, offering the option to email generated coupons to selected customers or export them to a CSV file.


This plugin is free to download from the WordPress plugin store but offers additional paid commercial upgrades and support starting at $69 per year.

5. Advanced Dynamic Pricing for WooCommerce

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 20,000+

Offering bulk discounts to customers has many benefits. It improves your sales volume and profit while making your customers happy. The Advanced Dynamic Pricing for WooCommerce plugin empowers you to efficiently set bulk discounts and pricing rules for your WooCommerce store. With this plugin, you have the flexibility to configure various types of discounts and dynamic pricing options according to your specific requirements.

Activate or deactivate rules as needed to stay in control of your pricing strategy. With Advanced Dynamic Pricing for WooCommerce, you can easily implement and manage complex discount and pricing strategies to boost sales.


  • Set up discounts and dynamic pricing in different formats, including fixed dollar amount adjustments, percentage adjustments, or fixed prices for individual products or groups of products.

  • Supports role-based prices, allowing you to offer customized pricing based on user roles.

  • Implement bulk pricing to provide discounted rates for purchasing products in larger quantities.

  • Utilize flexible filtering options to apply pricing rules based on products, categories, tags, or custom fields.

  • Modify prices for each product separately or set a total price for a group of products.

  • Apply cart discounts and fees to further enhance the pricing strategy.

  • Add free products to the cart on the fly to incentivize customers and boost sales.

  • Use tables to establish bulk rates for specific products or product combinations.

  • Set conditions based on cart items, user roles, or specific dates to validate pricing adjustments.

  • Track and enforce limits on the application of pricing rules.


In addition to its free version, you can also subscribe to its Pro version, available for $60 per year.

6. WooCommerce Bulk Discount

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 10,000+

How do you reinforce to customers that they have been rewarded with discounts for shopping at your store? The WooCommerce Bulk Discount plugin helps you display the discounts they have received at various places, such as order emails, invoices, and checkout pages. This strategy builds trust and earns you repeat customers.

The WooCommerce Bulk Discount plugin enables you to apply customized bulk discounts to items in the shopping cart based on the ordered quantity and specific products. You can effortlessly set percentage or fixed discounts in currency units, allowing you to provide attractive pricing options to your customers. Whether you want to set the discount individually per product or apply it globally for all products, the plugin offers the flexibility to meet your specific needs.


  • Fine-grained bulk discounts based on quantity and product.

  • Percentage or fixed discounts in currency units.

  • Individual or global discount settings.

  • Support for bulk discounts on product variations.

  • Clear visibility of discounts in multiple locations: Checkout page, Order Details page, order emails, and invoices.

  • Hover-over display of applied discounts on item prices in the cart.

  • Customizable CSS for price display before and after discounts.

  • Configurable option to apply or exclude bulk discount when a coupon code is used.

  • HTML markup allowed for displaying bulk discount offers in the Product Description.

  • Easy enable/disable option for the bulk discount on the Product Options page.


This plugin is free to download. But it hasn’t been tested with the latest three major releases of WordPress.

7. Conditional Discounts for WooCommerce

(Conditional Discounts for WooCommerce – A simple yet complete woocommerce dynamic pricing plugin)

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 10,000+

Do you want to offer discounts to even non-logged customers so that they are compelled to return and maybe sign up as customers? Or do you want to manage the unsold inventory smartly by offering these as free gifts to your customers so that you win over their confidence and trust? Conditional Discounts for WooCommerce is a robust dynamic pricing plugin that offers a wide range of features to enhance your WooCommerce store's customer acquisition and engagement strategy. With this plugin, you can effortlessly set up bulk discounts, customer role discounts, free gifts, BOGO (Buy One Get One) deals, and more. It enables you to create an almost infinite number of discounts based on one or more parameters.

The plugin supports variable products and product variations, providing flexibility in applying discounts. Additionally, the plugin allows you to offer free gifts to customers, enabling you to value your customers and manage unsold inventory effectively.


  • Encourage customers to purchase in larger quantities or multiple units by providing attractive bulk discounts.

  • Customize pricing based on various product properties such as tags, price, variation attributes, stock levels, and metas.

  • Grant discounts to customers with specific roles or based on their profile information.

  • Apply bulk discounts on simple and variable products, for customers with specific roles, using intervals, and based on product properties.

  • Apply percentage-based or fixed amount-based discounts.

  • Create BOGO deals for free gifts.

  • Apply discounts based on the order total or the number of purchased products.

  • Offer discounts for logged-in or non-logged customers.


This plugin is available for $60 per year.

8. Advanced Coupons

(Advanced Coupons – Better WooCommerce Coupons, Store Credit, Gift Cards, Loyalty Program & More)

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 10,000+

If you want to generate hundreds and thousands of child coupons under a parent coupon, try the Advanced Coupons plugin for your WooCommerce store. Through this plugin, you gain access to a wide range of coupon discount types and advanced options, elevating your coupon strategies to new heights. Create powerful "Buy One Get One" coupon codes that can be applied to specific products, groups of products, or entire product categories. Offer automated discounts or free products added directly to the cart, enticing customers with irresistible deals.

The plugin enables you to set up dynamic cart conditions, including checking for specific products, subtotal amounts, recently ordered products, and more. Additionally, you can create gift card products, allowing customers to purchase store credit to gift to their loved ones.


  • "Buy One Get One" coupon codes for products, groups of products, or categories.

  • Automated discounts and free product additions to the cart.

  • Loyalty program points for customers to redeem as coupons.

  • Dynamic cart conditions based on specific products, subtotal amounts, and more.

  • Gift card products for store credit purchases.

  • Automatic coupon code application based on cart conditions or custom URLs.

  • Special discounts on shipping methods.

  • Virtual coupons for generating child coupons under a parent coupon.

  • Additional usage restrictions and advanced coupon usage limits.

  • Comprehensive dashboard reports for coupons, store credits, and gift cards.


You can download and install a free version of this plugin for your WooCommerce store. But if you want additional features, you have to subscribe to its paid plan, which starts at $59.50 per year.

9. Finale Lite- Sales Countdown Timer & Discount for WooCommerce

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 8,000+

How about generating excitement for “Coming Soon!” items? The Finale Lite- Sales Countdown Timer & Discount for WooCommerce is the best coupon plugin to display countdown timers on coming soon items and make them purchasable at the strike of zero! Also, with this plugin, you can run time-bound sales between two fixed times, creating a spike in revenue during specific periods. Set up recurring campaigns that automatically recur after a set interval, ensuring consistent engagement with your customers. Give shoppers a clear deadline to grab the deal with eye-catching countdown timers.

Use attention-grabbing sticky headers and footers to inform visitors about ongoing campaigns and entice them with lucrative deals. Stop visitors in their tracks with time-bound coupons that create a sense of urgency.

With Finale, you have a powerful tool to create time-limited, personalized campaigns that drive conversions and boost revenue.


  • Run time-bound sales with fixed start and end times.

  • Create recurring campaigns with intervals.

  • Eye-catching countdown timers with clear deadlines.

  • Attention-grabbing sticky headers and footers.

  • Time-bound coupons to generate urgency.

  • Countdown timers on coming soon items.

  • Display coupon expiry timers on cart pages.

  • Offer early bird discounts.

  • Customize campaigns using 15 different rules.

  • Evergreen timers with unique deadlines for personalized campaigns.

  • Generate shortcodes for hot deals and highlight them on the homepage/landing pages.

  • Countdown timer shortcodes for emails, blog posts, and landing pages.


Finale Lite is available for free at the WordPress plugin store. If you are interested in additional features, Finale Pro is available for $29 per year.

10. Dynamic Pricing With Discount Rules for WooCommerce

10 Best WooCommerce Discount Plugins to Boost Sales in 2023

Active Installations: 7,000+

In order to attract customers, the more discount offers you give them, the better. And make shopping an enjoyable experience by giving them discount offers at regular intervals. For example, this Dynamic Pricing With Discount Rules for WooCommerce plugin helps you set weekend discount deals. This will give shoppers a reason to keep returning to your store.

This plugin simplifies the process of applying bulk discounts to your WooCommerce products. You have the flexibility to apply a percentage or fixed price discount based on various parameters, such as product price, cart total, number of items in the cart, specific products, categories, and more.


  • Bulk discounts on products, cart totals, and quantity-based discounts.

  • Dynamic pricing tables for quantity-based discounts.

  • Customizable pricing table titles, border colors, and styles.

  • Set multiple discounts within a single pricing rule.

  • Apply discounts based on specific criteria and rules.

  • Schedule discounts for specific dates or date ranges.

  • User role restrictions for discount rules.

  • Gift options and BOGO (Buy One Get One) offers.

  • Discount-based on shipment and payment methods.

  • Usage limits for specific user roles or users.

  • Weekend discounts and deals.

  • Shortcode for listing discounted products.

  • Sale badges with customizable styles.

  • Discount timer with selectable timer styles.


For a free version, download this plugin from the WordPress plugin store. For premium features, subscribe to its paid plan, starting at $39 per year.

How a mobile app for your store can help you with discounts

All the while, we have talked about how discount plugins can help you attract customers to your WooCommere website. But have you considered having a mobile app for your store? A mobile app has numerous benefits, and it can easily be a valuable addition to your discount campaigns.

Push notifications

Send targeted push notifications directly to your customers' devices, alerting them about exclusive discounts, flash sales, or limited-time offers.

Personalized offers

Gather customer data and preferences to provide personalized discount offers based on their browsing history, purchase behavior, or location.

In-app coupons

Integrate coupon plugins with your mobile app for customers to easily redeem coupons at checkout.

Loyalty programs

Offer exclusive discounts and rewards to loyal app users to incentivize repeat purchases.

Gamification and exclusive deals

Use engaging features such as scratch cards, spin wheels, or interactive quizzes to offer discounts, special promotions, or exclusive deals to app users.

Location-based discounts

Use geolocation features to trigger location-based discounts or promotions when customers are near your physical store to encourage in-store visits and purchases.

But if lack of time and resources are prohibiting you from having an app for your store, it’s time to get rid of that myth. A no-code app builder like Swipecart can help. It is available as a plugin on the WordPress plugin store. You don’t need any coding skills to build an app on it. It uses a simple visual interface with a drag-and-drop editor and widget blocks to help you build the app in minutes. You can easily integrate the WooCommerce discount plugin with your app, and you are ready with your discount strategy both for your website and app!

Wrapping Up

So that wraps up our list of the 10 Best WooCommerce Discount plugins to boost sales in 2023. If a discount pricing strategy is helping you improve customer engagement and sales, we highly recommend installing any of the above plugins from the list. And to amplify its effectiveness, we suggest building an app for your WooCommerce store on the no-code app builder Swipecart!